
Die B2B Website als Vertriebsbasis: So wird aus Reichweite Nachfrage
Viele B2B-Teams stecken Budget in Kampagnen, Content, Messen und Social Media und haben trotzdem das Gefühl: Es passiert viel, aber es kommt zu wenig Verwertbares

Viele B2B-Teams stecken Budget in Kampagnen, Content, Messen und Social Media und haben trotzdem das Gefühl: Es passiert viel, aber es kommt zu wenig Verwertbares

Digitalisation is no longer a topic of the future for small and medium-sized companies. Rising costs, a shortage of skilled labour, new customer requirements and growing regulatory obligations are forcing companies to digitalise processes, communication and processes.

Attracting the right leads and closing sales is what your business is all about. Here are the 8 most effective lead generation strategies.

We have five exciting social media marketing tips for B2B companies ready for you!

Predictive Google Ads play a key role in predictive marketing by combining advanced data analysis with targeted advertising measures. They enable you to maximise advertising efficiency

Enter the stage of B2B content marketing, where every word and every line you write has the potential to be not only heard, but deeply understood.

We'll guide you through the essential steps to creating a B2B social media presence that is sure to hit the mark.

Social media is moving from being a communication derivative to a communication channel in its own right for many B2B companies.

Especially for B2B companies, continuous content checks can be a meaningful evaluation of the progress of a content marketing campaign.

B2B performance marketing offers you the perfect opportunity to precisely analyse the efficiency of individual advertising measures and save money in the process.

The Austrian Heat Pump Association has entrusted the Corporate Publishing Unit of the B2IMPACT agency with the planning and implementation of the 100-page anniversary book.