Your SEA agency in Vienna:
Google Ads, YouTube Ads & search engine marketing with a B2B focus
We develop and manage Google Ads, YouTube Ads and display campaigns that reach decision-makers and measurably increase qualified leads.
As a specialised B2B SEA agency from Vienna, we support companies in Austria and throughout the DACH region - with experience from numerous successful projects, an understanding of complex topics and different industries.
We pick up your target groups precisely in the funnel and ensure sustainable success with a clear strategy and continuous optimisation.
SEA Agency: Services for B2B companies
SEA audit & strategy for B2B
Successful search engine marketing starts with a thorough analysis. We review existing SEA campaigns and uncover potential and weaknesses.
Our agency develops strategies that are specially tailored to the requirements of B2B companies - from complex decision-making processes to long sales cycles.
Search engine marketing services:
- SEA audit: comprehensive review of existing campaigns
- Competition & keyword analysis with a focus on B2B markets
- Customised strategies for decision-makers and complex funnels
Google Ads Management
We take over the complete management of your Google Ads - from classic search ads to display campaigns and YouTube Ads.
Our goal: to reach decision-makers at the right moment, increase brand awareness and reduce the cost per lead at the same time.
Agency services for Search, Display & YouTube Ads:
- Search network: classic search ads for qualified leads
- Display ads: retargeting and awareness campaigns
- YouTube Ads: Video campaigns for B2B products in need of explanation
Formats in search engine marketing
As an agency, we offer customised solutions for B2B search engine advertising.
With shopping ads for product providers, lead form extensions for quick contact and international campaigns, we ensure that your adverts are convincing worldwide - in every language and in every market.
Special SEM formats for B2B:
- Shopping Ads for companies with a product portfolio
- Lead form extensions & smart campaigns for efficient lead generation
- International campaigns for multilingual target groups and markets
The benefits you’ll enjoy with our B2B SEA agency
Efficiency
We manage your Google Ads, YouTube Ads and display campaigns with a clear structure, ongoing optimisation and a focus on cost per lead.
Transparency & reporting
You receive full transparency: clear KPIs, comprehensible reports and insight into the performance of your campaigns at all times.
Range
Whether Vienna, Austria or DACH - we place your adverts regionally and internationally exactly where your target groups are looking.
30 years of B2B expertise
Complex topics, long sales cycles, international markets: as a B2B agency, we know how to target decision-makers precisely with SEA.
Why professional SEA?
Best Practice Trane Switzerland
How can complex B2B topics become visible through targeted search engine marketing? For Trane Switzerland, a provider of energy and climate solutions, we developed Google Ads campaigns that appeal to decision-makers at the right moment. With a precise keyword strategy, ongoing optimisation and targeted landing pages, we were able to increase visibility and generate qualified leads.
The result: an SEA campaign that brings international visibility, demonstrably increases conversions and strengthens Trane Switzerland in the B2B competition.
Read more about the project: The success story of Trane Switzerland
What our customers say
Daniela Rainer,
Technical Services Gratkorn
"From the initial concept to the final design, we felt completely understood. The team thought along with us, provided impetus - and created a website that not only reflects our strategy, but brings it to life."
Peter Richter,
Pharmig
"The colleagues at the B2IMPACT agency know their media craft. We have already gone through many developments with our publication, which were always accompanied by the content marketing agency with creativity and prudence."
Jürgen Steiner,
Messer Austria
"I think that when it comes to content from the industry for the industry, there are few providers other than B2Impact that can achieve such high quality. The collaboration was very structured and organised."
Katja Hoyer,
Climate and Energy Fund
Working with us as a B2B SEA agency
Our SEA agency from Vienna supports B2B companies in Austria and throughout the DACH region with professional search engine marketing. We accompany you step by step for successful Google Ads, YouTube Ads and display campaigns.
1
SEA Audit & Analysis
We check existing campaigns, analyse keywords, competitors and fit.
2
Strategy & SEA Setup
We develop customised B2B strategies and set up your Google Ads campaigns precisely.
3
Management & optimisation
Whether search ads, display ads or YouTube campaigns - we manage your B2B ads on an ongoing basis.
4
Reporting & further development
Transparency is mandatory: you receive clear reports that highlight successes and potential.
Your B2B SEA campaigns in experienced hands:
Get your free consultation!
Why you should start with B2B search engine marketing now
As part of the FORUM Industrial Media we have over 30 years of experience in B2B marketing. As a B2B marketing and search engine advertising agency, we know the challenges of industry, technology and complex markets. We know how to reach your target groups digitally and have already successfully supported numerous B2B companies in Austria and DACH in lead generation.
Trust in our experience, industry knowledge and measurable results - start your SEA project with us now.
For which B2B companies is B2IMPACT, as an SEA agency, suitable?
B2IMPACT supports B2B companies looking to attract qualified leads through Google Ads and search engine marketing. This partnership is particularly well-suited to companies with products that require explanation, technical services or specialised target audiences – for example, those in industry, technology, construction, energy or related B2B markets. The focus is not merely on clicks, but on relevant search intent, appropriate campaign structures, ongoing optimisation and transparent reporting.
Why is B2IMPACT particularly well suited to SEA in industry and technology?
B2IMPACT combines expertise in SEA and Google Ads with an understanding of the industry within the field of FM FORUM Industrial Media. This means we offer not only expertise in performance marketing, but also editorial know-how, an understanding of B2B target audiences and experience in industrial, technical and construction communications. This is particularly helpful when dealing with complex offerings, lengthy decision-making processes and campaigns that need to position technical services in a way that is understandable, search-engine-friendly and persuasive.
How much does search engine advertising cost in the B2B sector?
The costs of SEA and Google Ads depend heavily on the target market, competition, search volume, campaign objective and desired reach. In B2B, the focus is usually not on buying as many clicks as possible, but on identifying the right search queries and targeting budgets specifically at relevant target groups, sectors, services or regions.
B2IMPACT therefore begins by analysing search intent, the competitive landscape, website structure and conversion goals. On this basis, we recommend a realistic media budget and clearly outline which ongoing services are appropriate for strategy, campaign management, optimisation and reporting.
How quickly does Google Ads deliver results in the B2B sector?
Google Ads can generate visibility and initial website visits very quickly once campaigns are live. However, in the B2B sector, meaningful results usually only emerge after an initial learning and optimisation phase. Particularly when dealing with services that require explanation, technical target audiences or longer decision-making processes, it is not just clicks that count, but search quality, time spent on the site, enquiries, downloads, contact requests and other relevant conversion signals.
B2IMPACT therefore does not evaluate campaigns in isolation based on traffic, but rather on whether they reach the right users at each stage of the customer journey and generate qualified leads.
How do successful conversions come about in SEA campaigns?
Successful SEA campaigns don’t end with a click on an advert. The key factor is whether the search query, the advert, the landing page, the offer, the trust-building elements and the contact options all align. In B2B, users often need to first understand whether a provider can grasp their industry, their technical problem and their decision-making context.
Optimised Landing pages They are therefore a key part of the conversion journey: they address the search intent, clearly explain the benefits, guide users towards appropriate next steps and reduce friction in the enquiry process. B2IMPACT combines SEA, SEO expertise, content and landing page optimisation to turn relevant clicks into better enquiries.
More than SEA:
Agency services for sustainable B2B success
As an SEA agency in Vienna, we support B2B companies in Austria and throughout the DACH region with comprehensive services such as SEO for sustainable visibility, landing pages for maximum conversion, content and video productions for complex topics as well as creative graphic design for ads, banners and visuals.
This is how we ensure that your campaigns deliver measurable results - from the first click to the qualified lead.
SEO & landing pages
Search engine optimisation and targeted landing pages that are perfectly tailored to your SEA campaigns.
Content & Video
Complex topics brought to the point: We convey your message clearly and individually.
Graphic design
Visual concepts for ads, banners and landing pages. So that your campaigns have a strong impact.
Websites & Redesign
Development or relaunch of websites: Structure, content & technical optimisation for a clear approach in the B2B environment.
Your point of contact for B2B search engine advertising
