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B2B Social Media Marketing

Position your B2B brand successfully on social media

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Maximise your presence on social networks with our agency expertise. Social media characterise our daily lives and offer crucial platforms for the B2B sector. But where do you meet the right people? Which platform suits your company? And which one will bring you closer to your goals?

Whether LinkedIn, Facebook or Instagram - our agency effectively supports B2B companies in social networks to strengthen their brand and reach their target groups precisely.

Our B2B marketing team plans, creates and distributes customised social media content that saves time and achieves measurable results.

Our social media offer for your business includes:

  • Paid Ads campaigns (paid social media advertising campaigns)
  • Organic campaigns (non-paid content)
  • Strategic planning & target definition
  • Set-up of one or more profiles or channel takeover
  • Editorial planning & content production: creation of text, image and video material
  • Trend and hashtag research
  • Analysis & Reporting
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Social Media Marketing - B2IMPACT Agency

Why Social Media Marketing?

Dialogue professionals

With our range of services, we map every single step to planning, producing and distributing successful content on every platform.
  • We create and distribute your content to the right target groups
  • We create dialogue between you and your customers
  • We strengthen your image and the awareness of your brands

Advantages of social media marketing

Social media marketing works where it should, directly with the target group. Each campaign is tailored and perfected to the social media platform and target group.
  • Social media marketing works where it is supposed to work and even further
  • Social media marketing positions you as a thought leader
  • Social media marketing offers the opportunity to present yourself to potential customers

LinkedIn in B2B marketing

Connect with decision makers

LinkedIn is the ideal channel when it comes to B2B content on social media. It thus complements Xing in the DACH region and also stands for the international networking in the business world. There are different ways to use LinkedIn perfectly for your own company.

  • The basis for this is the Company website on LinkedIn to present themselves.
  • Networking Engage with your employees who act as ambassadors for your B2B content.
  • Trademarks or services obtained by means of Focus page a stage.
  • Present Your Know-how, your values, your offer - whether local or international.

Position your company as an expert in its field. The Mix of organic and paid reach gives you a boost of attention in relevant circles of people. Find business partners, generate leads or inspire new customers. Establish a relationship with specialists and strengthen your position. LinkedIn also facilitates the search for suitable employees.

B2IMPACT provides you with a resounding strategy, a Well thought-out concept and convincing posts for your B2B presence on LinkedIn. We will be happy to advise you.

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B2B Social Media Presence_Community Management
B2B Social Media Presence_Blog Article_B2IMPACT

Facebook in B2B

Use Facebook's professional and private reach in B2B

Internationally, 74 percent of people and 90 million small businesses say they use Facebook for professional purposes. 65 percent of B2B marketers use Facebook ads and 74 percent of decision-makers spend more time on this platform than other people. Reason enough why your company should be found here.

On Facebook, potential, existing and former customers look around for solutions to their needs - and there are more and more of them all the time.  Facebook connects you with the decision-makers, gives your company insight into the needs of your target group and helps you convert them into customers.

Facebook helps to spread the word about your products, services and brand. Facebook marketing in B2B gives your business the opportunity to cost-effectively reach your customers online. inform, to entertain and with them to get in contact.

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Social media in the B2B world

Utilise the full potential of social media in the B2B sector

Many B2B companies have the widespread belief that social media marketing is only for B2C companies and thus miss out on exploiting the full potential of social media platforms for communication and collaboration.

But when the The right B2B social media mix the actual work begins: Select topics, create content plans, design graphics and images, publish regular posts and edit comments. There may also be an active and sociable community. The time required can be enormous.

Discover the benefits of professional social media management - arrange an appointment with us! non-binding consultation appointment with our social media experts!

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EMPLOYER BRANDING_B2impact_Blog_3

Your social media recruiting agency

Reach the best talent on LinkedIn, Facebook and Instagram

In modern talent acquisition, social media channels are indispensable tools for effectively addressing both active and passive candidates. Our approach is integrated:

  • LinkedInUse the leading B2B network to place your job adverts in the professional community in a targeted manner. We optimise your profile and increase your visibility through strategically planned posts and networking activities.
  • Facebook and InstagramReach candidates where they spend their free time. We design appealing campaigns and use target group-specific advertising to maximise your reach.

Our agency services are geared towards Employer Branding and build a bridge between potential applicants and your company. We support you from planning to implementation and ensure that the right talent is reached.

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Success Story: WEBUILD energy saving fair in Wels

Thanks to the active support of the B2IMPACT social media team from WEKA Industrie Medien and the innovative DIGITAL+ concept, WEBUILD Energiesparmesse Wels became a pioneer of digital added value.
Read more
B2IMPACT Social Media Success Story WeBuild Energy Saving Fair
Social Media Content for CEOs - Social CEO

Social media content for CEOs

Become a Social CEO

We develop a content strategy adapted to your target group and produce matching content that reflects your values. Depending on your wishes, we can either complete care of your LinkedIn profile or simply provide you with the contents and you publish your postings yourself.

With our help, build a Network reach people with your expertise and position yourself as a thought leader in your industry. Become a "Social CEOInform, inspire and excite your followers with content that adds value.

Are you wondering what a social CEO is? A social CEO is active on social media platforms such as LinkedIn and lets his followers share in the CEO's daily life. A social CEO presents the company, provides insights and tips, informs and inspires and thus builds up a network.

Our offer for your convincing social media presence includes:

  • Strategic planning and target definition
  • Set-up of a profile or channel takeover
  • Editorial planning
  • Content production (creation of text, image and video material)
  • Community Management
  • Trend Research
  • Analysis and reporting
  • Ads campaigns on request
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Your contact persons for social media marketing

Picture of Nicole Fleck

Nicole Fleck

Senior Art Director & Agency Management

E-mail
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