B2B video production for content & digital ads

We produce B2B videos that work

Video production for companies: B2B formats for content & ads

We produce series, explanatory videos and ad assets. Efficient, channel-optimised and with consistent quality. Studio in Vienna, filming also at your location.

For us, video production is not a glossy advertising film project, but a content system.
If you regularly need to explain topics, show expertise or provide campaigns with video assets, we deliver formats that are built for this. Comprehensible, editable, reusable.

We also provide optional support with distribution and playout. Depending on requirements, for example on LinkedIn, YouTube or as campaign assets.

B2B video production services

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News formats & updates

For companies that need to communicate news regularly without having to start from scratch every time. Ideal for industry news, product updates and categorisation as a series.

Outputs: 1 long form video, 3 to 8 short videos, additional snippets for LinkedIn and website.

Examples: LinkedIn news format, product update series, industry classification.

Formats

Explanatory videos (B2B)

When products, processes or services need to be explained. A good explanatory video reduces queries and makes the benefits easier to understand.

Outputs: Structure, script, explainer video 60 to 180 seconds, subtitles, format variants for website and social media.

Examples: Service explained, process explained, product function made understandable.

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Ad Asset Pack (Performance)

Digital campaigns don't need "one perfect video", but different versions. We produce video assets for Social media and digital adswhich you can use directly in campaigns.

Outputs: Hooks, shorts, cutdowns (30, 15, 6 seconds), formats 9:16, 1:1, 16:9, subtitles and different variants.

Examples: LinkedIn Ad Creatives, Meta Video Assets, YouTube Pre Roll variants.

Strategy

Videos of talks & interviews

When multiple perspectives need to create trust. Discussion groups work particularly well for thought leadership, internal experts and external guests.

Outputs: Full episode, chapter clips, quote snippets, optional moderation and schedule.

Examples: Round table, panel discussion, expert discussion.

Agency for video production and podcast

Studio & Production

When quality and repeatability are important. Studio in Vienna for productions that can be planned, plus filming at your location if it is more authentic or practical.

Outputs: Setup, lighting and sound, production team, post-production, clean file transfer for marketing and sales.

Examples: Studio format series, green screen set-up, filming in the company.

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Editing packages and versioning

When existing material is too little or too long. We turn it into a clean content set for your website, LinkedIn and campaigns. Also ideal as ongoing support.

Outputs: Cutdowns, snippets, hook variants, subtitles, 9:16, 1:1, 16:9 formats, clear file structure for transfer.

Examples: 1 shoot becomes 10 assets, recut for campaign, update of an existing series.

How to produce B2B videos with our agency

Plannable, efficient and channel-optimised. From briefing to finished asset pack for content and digital ads.

1

Procedure - ICONS - Briefing

Briefing and format concept

Goal, target group, format.

2

Procedure - ICONS - Creation

Script, procedure & preparation

Procedure, questions, shot list.

3

Procedure - ICONS - Production

Production & preparation

Shooting, editing from stock, motion and 3D.

4

Procedure - ICONS - Distribution

Post-production & asset pack

Editing, subtitles, format variants.

Range of our content video productions

Whether video or short film, our advertising agency offers you different possibilities. Let your company, product, service or yourself be perfectly staged. Please see our price list for the costs of video productions.

Social Media Video

"If you don't advertise, you die", said Henry Ford. Video production for social media is essential, because users are more receptive to a video. significantly more attention present. Our agency produces for you Facebook and Instagram Videos and Reels, LinkedIn videos as well as professional videos for YouTube. We know the ins and outs of social media and also offer video storyboarding, production, post-production and distribution. Also available as a podcast only.

Explainer video

With an explanatory video Communication to employees, customers or partners is very simple. Save yourself expensive training and customer appointments, use the video channel. Training videos can present new software or functionalities clearly. Abstract products and services can be explained concisely. Explanatory or learning videos are quickly produced, flexibly expandable and place a minimal burden on the budget. The Opportunities for more customers and turnover are at a maximum.

Product video

Strengthen trust and win over new customers with an unerring Promotional film about your product. Charge your brand, product or service with positive values. Present novelties in an appealing way. Make your offer stand out with a Product video tangible and palpable. Set yourself apart from the competition and show the core functions and added value of your offer. Our agency produces perfect product videos for more impact.

HR & Recruiting Video

Shortage of skilled workers and Employer Branding are on everyone's lips. To stand out on the job market, a classic advertisement is often not enough. With a HR Video you speak directly to interested parties and convey much more than just requirements and job profiles. In Recruiting videos you can talk about vacancies and the company, highlight special features and form a positive image.

Image film

A video says more than 1000 words. We produce Image videosthat put your business in front of the curtain and in the spotlight. The best way to present a company to the outside world is through a video. 

Show who you are and what your business is all about. The production of Corporate videosthat move your customers and target groups is our speciality.

Trade fair video & video shoot on site

Capture the uniqueness of your event with a video: for your website, social media or newsletter. By producing an event video, you not only increase the reach, but also attract new participants. Whether a Event teaser video as advertising or a Event film in the aftermathYou can get both from us.

You want Videos from your company turn? No problem! Our video team comes to you well equipped and produces the video recordings on site. A mobile video shoot is possible at any time on request.

Best practice from B2B video production

Talk show or product presentation, social media video or explanatory video? Our agency team offers a wide range of video options to showcase your products and wishes. You can find a selection of our productions here.

B2B news format: INDUSTRIEMAGAZIN

The video format of the leading Austrian medium for industry & production.

Video news: reNewSable by TGA

Video format on renewable energies in technical building equipment.

Explanatory video: E for energy transition

This video series deals with technical terms relating to the energy transition.

B2B video example Leading Through The Haze

The management video series with Harald Katzmair.

News video: TGA Studio

News video series of the Austrian trade magazine for technical building equipment.

Industry Video: Rosenbauer

Best Practice Industrial Video Production with Motion Tracking 

What our customers say

Katja Hoyer,
Climate and Energy Fund

"At the B2IMPACT agency, journalistic expertise and creativity come together. Two things that create appealing and informative products that are a pleasure to read."

Jürgen Steiner,
Messer Austria

"I think that when it comes to content from the industry for the industry, there are few providers other than B2Impact that can achieve such high quality. The collaboration was very structured and organised."

Knife

Daniela Rainer,
Technical Services Gratkorn

"From the initial concept to the final design, we felt completely understood. The team thought along with us, provided impetus - and created a website that not only reflects our strategy, but brings it to life."

Technical Service Gratkorn by Sappi - Agency

Peter Richter,
Pharmig

"The colleagues at the B2IMPACT agency know their media craft. We have already gone through many developments with our publication, which were always accompanied by the content marketing agency with creativity and prudence."

Your advantages with our B2B video production

Efficiency

Everything from a single source: designed for series production, cleanly planned and quickly realised.

30 years of B2B expertise

Our specialist editors bring specialist expertise to the point for convincing content.

Excellent in B2B

In the B2B sector, we are a unit of the WEKA Industry Media unbeatable and has won several awards.

High range

Targeted visibility through our B2B databases, networks and industry platforms.

So that your B2B videos also deliver results

Video production is the foundation. Impact is created when videos are properly integrated, played and measured. These services typically fit the bill:

Websites & landing pages

Videos are most powerful when they land on a clear landing page and the next action is easy.

Performance marketing

Ad assets only generate leads if campaigns, target groups and variants are set up properly.

Search Engine Advertising

If there is interest, video assets plus SEA deliver a quick combination of demand and proof.

Social Media Marketing

Organic reach and thought leadership require series formats, snippets and consistent playout.

Why professional B2B video production pays off

Our combination of B2B experience, editorial expertise and clean post-production ensures that your videos not only look good, but are understood and create trust.

With a clear storyline, suitable formats and well thought-out variants, content is created that is actually used in LinkedIn, on your website and in campaigns. You don't get a single video, but a usable set.

If you want to produce video content that works regularly and supports your marketing objectives, talk to us. We'll support you from briefing and concept to final playout.

What does professional B2B video production cost?

The costs depend on the format, scope and the desired number of assets. A single video is different from a series or an ad asset pack with several variants. We create an offer that matches the objective, channel and effort. We will be happy to advise you!

Yes, we produce explainer videos and assets for campaigns, for example cutdowns, hooks and format variants for LinkedIn, Meta or YouTube.

Yes, we prepare existing material, cut it into suitable formats and add graphic elements, motion design or 3D as required.

Start your B2B video project:
Get your free consultation!

Your solution to get your perfect B2B videos!

Your contact for video and graphics

Picture of Nicole Fleck

Nicole Fleck

Head of Agency & Senior Art Director

E-mail
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