B2B webinar marketing: more reach, leads and interaction
With professional webinars, you can make your expertise visible and gain new customers - in a targeted, measurable and sustainable way.
Our B2B agency supports you in reaching your target groups, increasing conversions and strengthening your brand digitally.
In co-operation with the trade magazines of the WEKA Industry Media we develop a customised communication strategy for each webinar - including topic planning, distribution list and advertising. In this way, we ensure that your content reaches exactly where it will have an impact.
From the idea to the lead:
Your all-round package for webinar marketing
Sustainable lead generation through webinar content
Whether it's a live webinar, recording or multi-part series - we support you from conception to production to evaluation. Our services include
- Theme and format development
- Production & Moderation
- Application & lead management
- Preparation and subsequent use as content
Use the power of webinars and recordings to increase your reach, generate leads and strengthen your market position in the long term.
3 steps to your webinar or webcast!
Customised Webinar, Digital Masterclass or Live Webcast
1. STEP - THE CONTENTS
- Title, topic & content of the webinar
- Date & time of the webinar
- Target groups definition
- Short CV & photo of the expert
- Your logo
STEP 2 - COMMUNICATION
- Creation of the landing page by us
- Creation of communication measures by us
- Feedback loop
- Invitation of the target group by us
- Implementation of the agreed communication measures by us
- Cross-promotion through you
3. STEP - THE IMPLEMENTATION
- Dress rehearsal & technical training
- Presentation materials, at least one day before the webinar
- Implementation of YOUR WEBCAST with our support
- Provision of the data of the registered participants
- ADD ON: Post-promotion on request
Professional B2B podcasts for companies
Strategy, production & distribution from a single source
Podcasts are the most credible content format for making expertise audible and communicating brand messages authentically. As a B2B content agency, we develop, produce and distribute podcasts that create reach, activate target groups and build trust.
Our services for podcasts in B2B marketing:
- Strategic conception and format development
- Editing & topic planning
- Recording & audio production (studio or on site)
- Editing, sound check & post-production
- Publication & promotion via suitable channels
Use our expertise for a podcast format that strengthens your brand and anchors your messages in the long term.
Agency streaming service
Professional streaming services for your business
Expand your reach with our streaming services from B2IMPACT and WEKA Industry Media. Whether for product presentations, corporate events or virtual events, we offer you customised solutions to spread your message effectively.
Our extensive Our services include the technical set-up and support of webinars, press conferences and online presentations. Whether in our TV studio or at a location of your choice - we will ensure that your event is professionally streamed and will delight your audience.
B2B webinar services: Best Practice
Successful webinar marketing in action: TGA Round Table
Our B2B webinar services offer far more than just the organisation of events. With our support, you not only reach relevant target groups effectively, but also promote cross-industry dialogue on current topics and industry trends.
Using the example of the "TGA Round Table 6" we show how targeted webinar marketing works. Together with TGA the current topic of resource-conserving building operation was addressed. Renowned representatives from the fields of planning, fire protection, architecture and sustainability encouraged discussion.
Benefit from our Expertise in organisation, marketing, moderation and our B2B networkto position your company as a thought leader in your industry.
Webcast solutions for companies
Example of a live webcast with Tobias Ködel
Webcasts from our agency offer a dynamic platform to reach your target group far beyond the boundaries of traditional events.
Our service covers everything from the planning to the realisation of your webcast. By linking your webcast to an event name, even if the speaker is not directly on site, we create a context that increases engagement and interest.
Best practice: The webcast with Tobias Ködel, who was on stage at the Gainer Festival and also spoke about leadership in the coronavirus crisis via an online broadcast.
Use our experience with webinars and webcasts to communicate your content effectively and with maximum reach.